BEST MARKETING IDEAS IN OOH CAMPAIGN- 2023

---

Average time span for human attention is just 8 seconds. If your Out of Home (OOH) media is unable to engage consumers within this time frame, then your marketing idea is nothing but just a resource burning tool. Here are top emerging ideas in 2023 to save you from wasting your resources.

• Product functionality based billboards-

  

  Expressing your product functionalities directly through billboard without cluttering with text and images is still a brilliant idea.

• Curiosity feeder billboards-

  

  Even though Victoria’s Secret billboard objectifies women, you can’t question the curiosity it cultivated.

• Information based billboards-

  

  If you can engage the audience through useful information along with marketing, there is nothing better than this.

• 3-D Billboards-

  

  More attracting and impressive (by visualisation) billboards are very usefull for marketing.

• Activity based billboards-

  

  Lifestyle has become sedentary and it's very important to keep yourself active for a healthy life. What if your marketing promotes it alongwith its core idea?